GEOFFREY O'BRIAN
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El Salvador Rising

12/18/2018

3 Comments

 
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In Spanish, “El Salvador” means “the savior;” in tourist English it means “tourist danger”
and that’s exactly why you want to go and why you want to avoid thinking like a tourist.

Instead, think like a traveler, pack a compass and liftoff from the banal into a world of Mayan-soaked culture, rainforest-laced hikes and cabana-friendly coastline.

If countries waxed and waned like moons, El Salvador would be reaching a two-decade full moon. In 20 years, war ended, the Pope visited, a democracy and currency stabilized, a UNESCO World Heritage Site was named, the 2002 Central American & Caribbean Sports Games were hosted and El Salvador beat Mexico in the World Cup qualifiers. Viva El Salvador!

And all of this without a tourism ministry, infrastructure or e-brochure! Feeling anxious? Don’t. The raw state of this democracy is exactly what makes the appeal so rich. Ten years from now, tourists will flock to another bland Costa Rica. But now, the flavors, sights and experiences in El Salvador are pure and vibrant. Taste the nectar.

El Salvador is the smallest but most densely populated country in Central America. A tropical climate prevails, but most of the interior is covered by volcanic mountains and a fertile central plateau. Located between Guatemala and Honduras, it boasts 200 miles of striking Pacific coastline.

Surfers have been coming for years. Breaks dot the western coastline facing the Southern swell which wraps around lush point breaks in dreamy sets. Most stay in small villages like Sunzal and El Tunco which host bungalows overlooking the serenity for less than $20 a night.

Adventure lovers seek out rain forest treks beneath lush canopy, alive with fragrant smells and vivid colors. Volcanic mountain areas offer inspiring vistas and geology. Culture is close at hand (including fertile coffee plantations) with notable architectural and Mayan ruins.

As for cities, the capitol city of San Salvador isn’t the most appealing – it’s stricken with poverty and gridlock. Nearby Santa Ana is more attractive, surrounded by coffee plantations and sugarcane fields—travel to the Mayan ruin of Tazumal, erstwhile setting of human sacrifice! A couple hours north, La Palma offers cool weather and beautiful views.

Reputation for crime and violence deters most from El Salvador, but travelers who explore this country are enthralled by the beauty and soothed by the warm and intelligent people. Be one of them.

Quick hits

When to go: El Salvador’s rainy season is between May and November and its dry season is between December and April. Even in rainy season, sunny days are the norm.

Getting around: El Salvador is tiny, but not so easy to get around. The public bus system is inexpensive, but crowded – not ideal for luxury travelers. Renting a car is a popular choice (especially travelers with surf boards), or hiring a driver with a minivan.

Money: Prices in El Salvador are extremely low—no more than $3 USD for your average meal. The US dollar is used as legal tender, which makes things quite easy.

Safety: Most travelers leave without incident, however street crime is a problem in El Salvador. Resist wearing your best jewelry and walk in a group at night in cities to avoid incident.

3 Comments
academized.com reviews link
7/20/2019 11:39:04 pm

For me those Tourists that went to El Salvador are risk takers. Despite the fact that going there is dangerous, they still go and enjoy the beauty of El Salvador. They may be loved the adventures they have experienced in traveling to their rainforest or loved the extreme surfing experience there. We cannot know unless we go there and experience it ourselves. Just be brave. Do not judge El Salvador yet unless we're there. Just like they say avoid thinking like a tourist.

Reply
academized.com reviews link
7/22/2019 03:59:50 pm

For me those Tourists that went to El Salvador are risk takers. Despite the fact that going there is dangerous, they still go and enjoy the beauty of El Salvador. They may be loved the adventures they have experienced in traveling to their rain forest or loved the extreme surfing experience there. We cannot know unless we go there and experience it ourselves. Just be brave. Do not judge El Salvador yet unless we're there. Just like they say avoid thinking like a tourist.

Reply
Energy Experts Massachusetts link
12/5/2022 04:02:26 am

Very nice blog yyou have here

Reply



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    Geoffrey O'Brian is product content & design leader  and adventure enthusiast.

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  • Home
  • Portfolio
    • UX Writing: Spotify Tap
    • Product Education Strategy & Components (Facebook View)
    • Artificial Intelligence Content (Disney)
    • Feature Awareness: WhatsApp
    • Product Education: Ray-Ban Smartglasses
    • UX Writing: Consent Screen (Meta)
    • Content Governance (Amazon & Meta)
    • Evolving Content Design (Amazon)
    • eCommerce: Reducing friction in Disney checkout flow
    • Information Architecture: Disney Feature Filters
    • Content Strategy: Facebook View App
    • Product Tool: Disney Trip Planning
    • UI Writing: Disney Mobile Order App
    • Content Testing
    • App Monetization: Disney Play app
    • Conversation Design: Disney Avatar Chatbot
    • Content Architecture: Shanghai Disneyland
    • Conversation Design: Disney Chatbots
    • Chatbot samples
    • Branding: Disney Play App
    • Branding & Copywriting: Disney, Amazon, Yoga Journal, Mammoth
  • Thought Leadership
    • Content Design for AR/VR Experiences
    • 5 Ways to Improve Content with User-centered Design
    • Good Qustions lead to Great UX Writing
    • Embracing "Design" in Content Design
    • Designing Omnichannel Content Experiences
    • Design Thinking: a Process for Content Design
    • 3 Questions to a Better Content Strategy
    • The Layers of User Experience
  • Speaking
  • Blog
  • Contact